The 2026 Sundance Film Festival represented a historic milestone as it celebrated its final dance in Utah—honoring the festival’s legacy while paying tribute to the trailblazing life and impact of Robert Redford. As part of the design team, I helped bring the visual identity to life through bold graphics, handcrafted elements, and large-scale installations that transformed theaters and venues into immersive brand experiences. Rooted in a celebration of human-made artistry and the independent creative process, the work focused on cohesive storytelling across spaces—capturing the raw spirit of filmmaking and Sundance’s lasting influence on artists and audiences.

Creative Director: Kristina Mueller
Brand Agency: Choque LeGoff
Role: Festival Graphic Designer